As music streaming has replaced buying CDs the industry has been changing dramatically. Subscription services like Spotify and Apple Music compete with platforms like SoundCloud and YouTube, which offer both free and paid content.
So what’s next for the music industry and music creators? In this DLD All Stars session, YouTube’s Chief Business Officer Robert Kyncl and music industry veteran Troy Carter discuss major trends and their implications for artists, labels and technology platforms.
Troy Carter is the founder and CEO of Venice Music, a technology and media company focused on powering the business of music via distribution, services, and data analytics.Formerly, Troy was the founder and CEO of Atom Factory, where he nurtured the careers of global superstars, including Lady Gaga and John Legend.
Robert Kyncl is the Chief Business Officer at YouTube where he oversees all business functions including content, sales, marketing, platforms, access, and strategy. Previously, Robert was Vice President of Content at Netflix, where he spearheaded the company’s content acquisition for streaming TV shows and movies over the Internet.
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