Sarah Buerkle

Headshot portrait of SAP manager Sarah Buerkle in front of a blurred colorful background

SAP

As Head of AI Advocacy at SAP, Sarah Buerkle leads the company’s global efforts in Business AI on the creation of enablement strategies, immersive demos, and keynote narratives that bring the transformative potential of AI to life. Buerkle’s work has served as the foundation for numerous product launches across SAP’s portfolio, including SAP’s generative AI copilot Joule.

Videos

Christian Kirschniak (Boston Consulting Group BCG), Sarah Buerkle (SAP) and Michael Wuertenberger (BMW Group) in front of an attentive audience at the DLD Future Hub conference in Munich.

AI in Action

Despite the buzz surrounding AI, widespread adoption in German corporations is still lagging. This DLD Future Hub session examines the challenges and opportunities of scaling AI in the corporate world, with a focus…
Video details

Events

Colorful design for the DLD Future Hub conference in Munich, September 9-11, 2025

DLD Future Hub: Impact of AI

AI and the circular economy take center stage at the DLD Future Hub from September 9-11, 2025, in Munich. The three-day event brings together experts across various disciplines…
Event details
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